ASKING FOR MONEY NOW IS NOT LIKE ASKING YOUR PARENTS THEN

Those begging techniques don’t work anymore.

Your boss wants a short to-the-point e-mail request. How’s that done?

Your company wants suppliers to help in a fundraiser. What to say?

A foreign government wants to give aid to your agency. How do I formulate a convincing wish list?

International funding agencies don’t want just a plain proposal, but a “social enterprise” in two pages. What’s that?

They’re all talking websites. Is my company site up to par?

It’s 2010 with new and effective ways to secure funding in the corporate, government, and philanthropic world. All of them want it written succinctly, persuasively, and with results.

I’ll teach you. I’ve had over 30 years of fundraising experience, long enough to share with you the very important and basic ways to raise money coupled with the modern demands imposed on how to ask it.

Philanthropists, venture capitalists, and governments are giving even more money these days but they’ve attached accountability, impact and brevity to their proposal guidelines.

So, you’ll learn to write honest, level-headed proposals avoiding mystifying jargon (like “empowerment’) they don’t like to read.

We often have the best ideas but on paper they’re chaotic, confusing, and don’t get to the point.

Your proposal needs order: The Problem, The Need, Your Organization, The Solution, The Budget. The Enlightenment. The Persuasive Point.

Proposal writing today is storytelling about how a funding request affects people. Funders know the big picture already, the millions malnourished and the natural disasters; they see that on CNN. They want a personal story from you, how your day-to-day work in a village or a city, amplified large is making positive changes. A unique, innovative and results-oriented story gets the funding cake.

And in this day and age, you’ll need to have a good website, one that resonates with your proposal. If you’re asking in the millions of pesos or dollars, your agency’s website needs to show you can expend the money well and with results.

Gone are the days when you beg for money. I’ll teach you the new and better way so you can get projects started for 2011!

My workshops start at 9:30 am and ends by 5:00 pm. An hour lunch-break is on your own. Bring your laptops and a sweater since the Library can get coldish.

Dates/ Fee: Nov. 2, 15, 16, Dec. 6, 13 2010

PhP 3,500

Address: Ortigas Library, 2nd flr., Ortigas Bldg, corner Meralco and Ortigas Ave., Pasig City

Reservations necessary: 0926 729 9029 or jsilva79@mac.com . Or my assistant Mel at 0917 419 5928, melborja03@hotmail.com